1QMS: Why You Should Do Research Before Launching a Product

Hey everybody. Good morning! Here is today's one question morning show. The question that I have been seeing a lot of is why is it important to do market research before launching a product? There are a lot of reasons to do market research. But the number one reason is if you are only creating a new product because you think it's a good idea, that doesn't mean that it's going to be successful, you have to make sure that there is an interest and a demand for the product in your market.  Now. They're thinking of the case of apple for example, crazy, crazy example with the iphone right? There wasn't a demand for an iphone but apple did their market research and understood that there was a demand for the types of services and change that the iphone could bring about. So no matter what it is, whether it's large or small, make sure that you're researching your market and you understand exactly how to launch the product and why you should launch the product.  So that's it. Today's one question morning show, do market research because it's not just about what you want, it's about what everybody wants. 

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